Clickable text, an image, or a button that leads to another page, section, file, email address, or website. Clear link wording helps visitors, accessibility tools, and search engines understand the destination.
How Hyperlink Works
A hyperlink connects one location to another. Clicking linked text, an image, or a button can open another page, jump to a section of the same page, start an email, or point to a file or external resource.
Simple Example
The words ‘Start Here’ are linked so clicking them opens the Start Here page.
Why It Matters for Beginners
This matters because links shape how visitors move through a site and how information is connected. Clear anchor text also helps people understand what they will get before clicking.
A Common Mistake
Using vague anchor text such as ‘click here’ everywhere instead of describing the destination when possible.
Related Terms
- Internal Linking
- Backlink
- Call to Action