Linking from one page of a website to another page on the same website. Helpful internal links guide readers to related information, clarify site structure, and help search engines discover and understand pages.
How Internal Linking Works
Internal linking connects pages on the same website. Useful internal links help visitors discover related information and help search engines understand site structure, topic relationships, and which pages appear most important.
Simple Example
A beginner article links to a related glossary definition and then to a deeper guide on the same site.
Why It Matters for Beginners
This matters because good internal links help readers continue learning and help search engines discover and interpret related pages. Random or excessive linking can reduce clarity.
A Common Mistake
Adding links to every repeated term even when the link interrupts reading or does not help the visitor.
Related Terms
- Hyperlink
- Backlink
- Search Engine Optimization